To commemorate The Washington Post’s The Lily’s second anniversary, readers were prompted with a question from the Editors: “What will women do in the future?”
The readers answers generated a unique campaign called “Women will _____.” The Lily aggregated the responses and commissioned eight female-identifying artists & designers to illustrate the reader-generated answers. My prompt to illustrate for the campaign was “Women Will Help Other Women.” A limited edition of printed postcards of the designs were sent to encourage open dialogue about the illustrated prompts. Full Article Here
Design: Simi Mahtani
Additional Contributing Artists & Designers: Mora Vieytes, Laurène Boglio, Allyx Capek, Jillian Blazek, Ju Schnee, Dirty Bandits, Laura Dillema, Ellen Porteus
Art Direction: Ross May
Agency: The Washington Post